Tyrepower Margaret River
Outside of a Tyrepower store, looking at side of red, blue and white painted building.

SURPRISING THE WORLD - LIFE

Surprising the World - Life

Toyo Tires takes brand videos to a new level.

A follow up to the acclaimed video of 2015 (we embedded a copy below because we can’t get enough of supercars drifting), Toyo Tires has produced a second episode of the Surprising the World series.

Surprising the World - Life

This time focused on celebrating life, the mesmerising driving performance of the two cars is synchronised with various scenes of everyday life to show the integration of Toyo Tires as a brand that enhances the performance of cars while also being a part of the daily life of people everywhere.

Surprising the World - Life

Watch it now in glorious high definition.

This time, we see the 1000 horsepower Nissan GT-R Greddy 35RX and competition drift spec Toyota 86 both equipped with Proxes tyres roaming the grounds of the Toyo Tires Japan factory, in a way that suggests the cars are living creatures with their own intentions.

The drivers are D1GP champion Masato Kawabata and Hideyuki Fujino of Team Toyo Tires Drift.

The segment near the end where the two cars do donut turns in the dramatic light of a setting sun is intended to convey the splendour and joy of life, the way Toyo Tires sees it.

Watch the first episode of Surprising the World below.

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Awards

2023 Winner Small and Sensational MRBN Award Badge
2023 Winner Person of the Year MRBN Award Badge
Small & Sensational Winner
Small and Sensational Finalist
Local Legends Finalist
Business People of the Year Winner
2023 Automotive Woman of the Year Finalist

Tyrepower Margaret River acknowledges and pays respect to the past, present and future Traditional Custodians and Elders of this nation and the continuation of cultural, spiritual and educational practices of Aboriginal and Torres Strait Islander peoples.